# The Price Group (TPG)

Last-Updated: 2026-07-29

> The Price Group (TPG) is an Insurance Marketing Organization (IMO) recruiting licensed and prospective life and final-expense insurance agents nationwide. Founded by David Price. Site: https://thepricegroup.io. TPG is not an MLM.

## Owner-confirmed public facts

- TPG recruits agents nationwide.
- Based on TPG internal company records: over $100 million in premium and over 100,000 clients helped.
- TPG offers a consumer-initiated TV inbound-call program to eligible agents at $45 per exclusive call. The television advertising is not produced or run by TPG; consumers dial the number on screen and the call routes to a TPG agent.
- Applicant journey: Apply -> application received -> interview -> if hired -> license, contract, and train -> program eligibility.
- The TV inbound-call program is generally better suited to experienced agents or agents with sufficient capital.
- Income is not guaranteed. Commission levels vary by agent contract. Results vary.

## Cornerstone pages

- [Home](/): The Price Group IMO overview.
- [About](/about): Founder David Price and the TPG story.
- [How It Works](/how-it-works): The TPG onboarding path.
- [Start Here](/start-here): Application and interview steps.
- [Get Licensed](/get-licensed): Licensing steps and the JustInsurance pre-licensing course.
- [Our Leads](/our-leads): How the 7-step application funnel works and the agent handoff.
- [TV Inbound Calls](/tv-live-transfer-leads): $45 exclusive consumer-initiated inbound calls originating from television advertising not produced or run by TPG. Nationwide. Each call is connected exclusively to one agent. Generally better suited to experienced agents or agents with sufficient capital.
- [Lead Costs](/lead-costs): Public lead pricing.
- [FAQ](/faq): Applicant questions about joining TPG.
- [Careers](/careers): Corporate and agent opportunities.
- [Contact](/contact): Phone, email, and address.
- [Free Resources](/free-resources): Public sales scripts and downloadable tools.
- [Reviews](/reviews): Agent testimonials.
- [David Price](/david-price): Founder biography and press coverage.
- [Press & Media](/press): Published articles and podcast appearances.
- [Is The Price Group an MLM?](/is-tpg-an-mlm): How TPG's IMO model works.
- [Best Insurance IMO](/best-insurance-imo): TPG-published editorial comparison with disclosed criteria and conflict disclosure.

## State pages

TPG publishes "sell insurance from home" and "how to get a life insurance license" pages for all 50 states. See [sitemap.xml](/sitemap.xml) for the full list.

## Compliance

- [Privacy Policy](/privacy-policy)
- [Terms of Service](/terms-of-service)
- [Earnings Disclaimer](/earnings-disclaimer): Income is not guaranteed; results vary.
- [Code of Conduct](/code-of-conduct)