The IMO Built for the Future of Insurance
While other IMOs are stuck in the past, The Price Group is building what's next. AI-powered leads. Tech-enabled training. Systems that scale with you. We're not just keeping up with the future of insurance -we're creating it.
What Makes The Price Group Different
We built TPG for agents who are tired of the old way -bad leads, outdated training, and IMOs that disappear after you sign. Our tech-first approach means you get AI-powered leads that actually convert, daily live training you can access from anywhere, and systems designed to help you build a real business, not just earn commissions.
We're not just another IMO. Our TPG System and AI-powered leads help agents build real businesses. Read success stories from our community. Ready to ?

AI-Powered Leads
Exclusive, data-enriched leads delivered daily with verified contact info and buying signals
Daily Live Training + VCC
Monday through Friday live Zoom sessions plus our VCC (Virtual Call Center) for real-time support and team collaboration
Agent Launch System (ALS-30)
Comprehensive onboarding that gets you from licensed to profitable in your first month
Multi-Carrier Access
Multiple A-rated carriers across life, final expense, Medicare, and annuities
VCC (Virtual Call Center)
Work side-by-side with agents in real-time via Zoom. Learn, listen, and get instant support while dialing
Build Equity, Not Just Commissions
Create a sellable insurance business with real value, not just a paycheck
The TPG Impact
Our Core Values
The principles that guide everything we do at The Price Group

People First
We prioritize the needs of our clients and agents, ensuring that every decision and action reflects our commitment to their well-being and success.
Integrity
We conduct our business with honesty and transparency, always doing what is right for our clients and agents.
Empowerment
We empower our clients by providing diverse insurance options and our agents by creating an environment of growth, support, and camaraderie.
Excellence
We strive for excellence in every aspect of our business, from the quality of our services to the development of our team.
Community
We believe in building not just a business but a community where everyone feels valued and included, fostering a sense of belonging and shared purpose.
Ownership
We take responsibility for our results and our mindset. Rather than complain, we focus on solutions, accountability, and moving forward with purpose.
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Join agents nationwide building the future of insurance sales
Serving agents nationwide
